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From Alex Lippisch, Vice
President Membership Chair for
ASMP-Ohio North Coast |
"Maria, It was a terrific pleasure to have
you present to our group. Beginning with the plentiful articles,
guidelines, email reminders, etc. it was clear you are a consummate
professional presenter. Your pre-production worksheet was especially
helpful in pulling all the details together. The information in your
workshop was just as I had expected. We had students and seasoned
professionals and there was something of value for everyone including
very helpful marketing ideas that address the climate today. In
addition, I especially enjoyed how you kept the tone engaging and
humorous throughout all four hours. Thank you for a first class job! " |
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From Michael James Cox
Dallas Photographer |
"I had the pleasure of attending a seminar
taught by Maria Piscopo. Her knowledge and experience in the business
world is amazing! I learned a great deal about the art of communicating
with the client and the negotiation of pricing in the today's business
world. I would highly recommend her to anyone trying to market
themselves in a creative business." |
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"The good news is
that this has been a really good year, the best by far since the late
90's. I am still using all of your self-promotion and marketing ideas
and principles and have had some really nice jobs this year: a lot of
book jackets (which is where I have focused much of my marketing
efforts), and I recently completed a large project for Sports
Illustrated, whom I had not worked for in over ten years. I moved from
Cleveland to Boston a year ago and though I only have a couple of
clients locally it's easy to zip down to New York where I have gotten
quite a bit of work from face-to-face portfolio presentations. Though
they are difficult to engineer (nobody has time); they seem to pay off
when they do happen. Thanks again for all your good advice!" |
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From
Michael Tanimura |
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"Thanks very much for the invigorating program you gave last week for
the Chicago Creative Coalition. The turnout was the largest we have had
of late, due in no small part to your name recognition in the field and
the timeliness of your discussion on sales. I also know I will learn
even more from the video tapes I won in the door prize drawing. Thank
you for those! And a big thank you for getting us a new board member and
secretary! Thanks again,"
From Jeff Caven,
ResortHotelPhotographer.com
"As a former chapter president of ASMP/New Mexico I found lots of things to use
in Maria Piscopo’s new program for ASMP/Seattle this year. I learned how to facilitate
creating a marketing plan. I am about to release my web site version 2.0. I
learned a lot of specific things from Maria’s program I plan on using in its
design such as: use of text for SEO, creating a more interesting website to get
longer visits from potential clients and using forms in addition to email
contact. Her program reaffirmed our commitment to simple, smart website
navigation. I also got that kick- in- the pants to get my blog going. Maria’s
workshop gave me the feedback that I needed to confirm I am on the right path by
targeting a specific market. I unreservedly recommend you spend a day with Maria
learning her strategies."
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| From
AIGA/ Los Angeles |
"Thank you for presenting Expanding Your Client Base as part of
AIGA/La's Business Matters series. Your lively presentation was
thoughtful, insightful and, in the words of one attendee:
"...humanized the cold world of sales and client relationships."
In the words of another attendee, who actually drove all the way
down from San Francisco specifically for the event: "The
workshop itself gelled much of what we already knew as a
micro-sized brand communications and design firm, but what Maria
did was to bring immediate industry relevance to the tactics and
shed light on pitfalls of traditional sales tactics as applied
to the graphics design sales. Plus, Maria’s energy-driven,
humorous presentation just made the workshop at the end of a
long drive lively, engaging, and worthwhile." Couldn't have put
it better ourselves. The sold-out audience left not only with a
wealth of information about developing new business, but also
with an entirely new way of looking at the process itself. We
hope you will continue to be a part of AIGA/LA and Business
Matters." |
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