Tag Archives: Photographer’s Guide to Marketing & Self-Promotion

The Art of Pricing

Paul S. Bartholomew (https://www.paulsbartholomew.com) gives a wonderful interview for my chapter on “Taking Charge of What You Charge” in my 5th Edition of The Photographer’s Guide to Marketing and Self-promotion. Also, check out his new blog at http://bartholomewjournal.com/

“I’ll sometimes send a rough (not formal) estimate based on a fictitious project.  This way they can’t go crazy with expectations and the shot list.  It’s important to still at least try to get as much info as possible from the client such as potential usage and subject matter.  I’ll even give different variations of options because I find that people like to be given options to think about.  If it’s within their comfort zone, then we work out a shot list for a formal estimate.” For more of Paul’s interview,  https://www.amazon.com/dp/1621535479

Marketing Your Travel Photography

Although everyone loves travel photography, not everyone possesses the skills to turn that passion into a viable business. For my Business Trends column posted this month on Shutterbug, we spoke with six photographers working (and making money) in the travel photography business: Joe Becker, Todd Gustafson, Blaine Harrington, Jen Pollack Bianco, and David and Lina Stock. https://www.shutterbug.com/content/how-turn-your-love-travel-photography-business-6-pros-share-tips

Interview with Paul Nurnberg

Are you interested in a better business for 2017? Getting paid what you want for your assignments? Check out Chapter 13 in my 5th Edition of The Photographer’s Guide to Marketing and Self-Promotion https://www.amazon.com/dp/1621535479 #marketingphotography and check out the “Taking Charge of What You Charge” interview with Paul Nurnberg https://www.facebook.com/Nurnberg.Photography?ref=sgm