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Finding Clients
	Last Updated: Jun 26th, 2008 - 18:18:31

Finding Clients
Stefan G. Bucher on Creating Artistic Community (posted for July 2008)

Finding Clients
Marilyn Sholin on Portrait Photography (posted March 2008)
I first met fine art portrait photographer, Marilyn Sholin, when both of us were teaching classes at the Golden Gate School. Impressed by her wonderful images, we talked about business every chance we could that week.

Finding Clients
Creating Community (posted December 2007)
Building your creative community turns out to be one of the most important aspects of being a creative professional. This is not any kind of hard-sell promotion. It is the development of professional connections and relationships on a personal level.

Finding Clients
Marketing Checkup (posted October 2007)
It is that time of year! We are all so busy doing our work that we don’t make the time to do our job of running a business. Part of any good business plan is the scheduling of a year-end marketing update. It is a reality check – where have you been, where are you now, where are you going?

Finding Clients
ASMP/Oregon (posted September 2007)

September is ASMP Oregon Business Month! We're bringing back Maria Piscopo, nationally renowned photo business expert.Maria will be lecturing on Sept. 20th, doing Portfolio Reviews on Sept. 21 and leading a full day workshop on Sept. 22nd.

Sponsored by: ProPhoto Supply , AdBase , CityGraphics

Thursday Sept. 20th
Maria Piscopo on Making a Profit: Photography & Getting Paid in 2007!

maria_piscopo_port_web In this lecture you will learn: how to establish a profitable relationship with prospective clients from the beginning; change a current client's perception of your pricing to get more money; gain a competitive edge when bidding; what to do when the client wants to pay less and you want them to pay your price.
This lecture applies to all levels of experience and includes specific techniques you can put to work immediately. Whether you have been in business twenty minutes or twenty years, getting paid what you want is an important issue in today's marketplace.

Topic Outline
-Establishing a Profitable Relationship
-Change Client's Perception of Your Price
-Role-Play What to Say
-Which Budget? Finding More Money
-Gaining a Competitive Edge
-What Will It Cost the Client to Pay Less?
-Getting the Money

When: September 20, Thursday- evening lecture
What Time? 6pm Registration (7pm Program) 2 hour Lecture
Location: Studio 265 - 265 N. Hancock St. Portland, OR 97227
Price: $10 ASMP Members (and qualified Trade Groups), $25 Non-Member
Students: Free for ASMP Student Members, $10 for Students
Snacks & Drinks provided
RSVP: To reserve a seat*, please email Piscopo Lecture
More information on Maria Piscopo: You can head over to Maria's website, read her articles at Communication Arts, or get her book, The Photographer's Guide to Marketing & Self Promotion, from Allworth Press.

September 22, Saturday-full day workshop
Maria Piscopo on Your Clients: Find Them, Get Them, & Keep Them!

piscopo_book_cover

Based on the 3rd edition of Maria Piscopo's book, The Photographer's Guide to Marketing & Self-Promotion, this program has been updated for today's new clients. You've probably found they're harder to find and more difficult to keep! Maria's new marketplace overview will give you the information & tools you need to find and keep clients. Her techniques are specific, efficient and cost-effective for every area of photography.

Whether you are making a transition to a new area of photography or improving the level of assignments you want to get, this step-by-step program will get you there.

Topic Outline
-Renew your current client base
-Research new clients-local or national
-Develop sales and follow-up techniques
-Increase your awareness of what clients really want
-Improve the client's perception of you
-Help clients decide you are the one to stay with
-Email marketing that works
-Improving Direct Mail and Ad response
-Web Marketing tips and techniques
-Your Marketing Mix - how to best spend your money

When? September 22, Saturday-full day workshop
What Time? 9 am to 5 pm, box lunch included, comfortable classroom seating, registration space is limited for this program.
Location: Studio 265 - 265 N. Hancock St. Portland, OR 97227
How Much? $75 ASMP Members (and qualified Trade Groups); $150 Non Members**
Includes a box lunch (Vegetarian or Carnivore)
RSVP: To reserve a seat*, please email Piscopo Workshop

_{* We will have an online registration form working
shortly, with the ability to take PayPal payments. RSVP's will be taken
in the order they are recieved. Workshop seating is limited.}
_{** Anyone joining ASMP will qualify automatically for the Members price. Please contact our
membership chairThis e-mail address is being protected from spam bots, you need JavaScript enabled to view it
for details.}_{*** PayPal payments are refundable, but a small fee will be charged to
cover the transaction costs of returning your money to you.}

More Headlines

Finding Clients

> Stefan G. Bucher on Creating Artistic Community (posted for July 2008)

Sales Strategies

> Web site as Portfolio: Interview with liveBooks

Pricing & Negotiating Skills

> Freelancers - Getting Paid What You Want

Time & Stress Management

> Recharging Your Creative Energy (posted July 2007)

Managing Client Relations

> Who Owns Your Work?

Publicity and Networking