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Last Updated: Mar 5th, 2010 - 22:29:08 |
Finding Clients
Adding Licensing Sales to Your Business
Based on your business need to diversify your income base,
this may be a good time to look into licensing your work. Many manufacturers
have a product development department but still need to fulfill the creative
aspects of their products and this has opened up new opportunities for you.
Publishers are always looking for fresh ideas, creative design and artwork to
attain a competitive edge for their retail paper products.
Finding Clients
Beyond the Sales Call
Building relationships does not just “happen” for you. You
need to keep
your fears from overcoming good business
sense. You need to keep your clients
coming back and paying your price. You
need to become more aware of the courtship and bonding in the creative/client
relationship. You need a plan to go beyond the sales call.
Finding Clients
Using E-mail for Sales
Thank you to the creative professionals
interviewed for this article and for their tips and techniques on how to manage
and send email campaigns. Their assistance is greatly appreciated: Len
Bruskiewitz at Constant Contact, Brent Shroyer at Listrak Annie Kinnaird at
MyEmma, Chris Bruce at MailYourMarket
Finding Clients
Marketing & Self Promotion
Currenty working on my next marketing book for photographers and interviewing on all aspects of marketing and self-promotion, please contact us with your success story graphics@mpiscopo.com
Finding Clients
Managing Project/Client Stress
Check out five ways to keep from losing your mind, handle
difficult clients and get through stressful projects! Most stress in a business
based on creative services comes from trying to balance conflicting needs,
especially on client projects. It’s a familiar quandary: You have to meet the
client’s needs and you want to be creative. You need to dedicate yourself to
your business and you want to spend time with your family and friends.