Maria Piscopo Creative Services Consultant for Artists, Designers and Photographers

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Business Tips
  Last Updated: Jun 29th, 2009 - 16:08:00


Finding Clients
Marketing & Self Promotion-posted for July
Currenty working on my next marketing book for photographers and interviewing on all aspects of marketing and self-promotion, please contact us with your success story graphics@mpiscopo.com



Marketing & Business Update
"Making a Difference"

Special thank you to photographers Paul Mobley, Chris Rainier and Joyce Tenneson for their thoughtful interviews and wonderful images for my May Issue of Business Trends, Making A Difference.

Their work to improve and change national and international social and cultural issues is inspirational. You are my heroes!
Download/View File ]


Finding Clients
Managing Project/Client Stress (posted for May 2009)

Check out five ways to keep from losing your mind, handle difficult clients and get through stressful projects! Most stress in a business based on creative services comes from trying to balance conflicting needs, especially on client projects. It’s a familiar quandary: You have to meet the client’s needs and you want to be creative. You need to dedicate yourself to your business and you want to spend time with your family and friends.




Finding Clients
Finding Clients Online (posted for April 2009)
Given the constantly-increasing volume of online research and hiring, knowledge and application of new and growing internet trends will help to keep you in the forefront of the industry. How does one remain visible in the virtual world which seems infinitely full of choices for the client?


Finding Clients
Beyond The Sales Call (posted for November 2008)
The tone and code of behavior in your client relationships is set from your first contact, through your follow-up and in to your first job with them. Building relationships does not just "happen" for you. You need to keep your fears from overcoming good business sense. You need to keep your clients coming back and paying your price. You need to become more aware of the courtship and bonding in the creative/client relationship. You need a plan to go beyond the sales call.

http://www.adbase.com/Insight/insight1108_buildingrelationships?utm_source=InsightArchives_Articles&utm_medium=link&utm_content=linkedtous_mariapiscopo_1108&utm_campaign=InsightArchives_Articles







Pricing & Negotiating Skills
How to Get Paid What You Want (posted for October 2008)




Finding Clients
Why Client’s Don’t Come Back (posted for September 2008)

You need to be proactive today and have an assertive outreach to clients. You also want your clients to keep hiring you, stay around longer, and tell their friends how great it is doing business with your company. 




Finding Clients
Stefan G. Bucher on Creating Artistic Community (posted for July 2008)




Finding Clients
Marilyn Sholin on Portrait Photography (posted March 2008)
I first met fine art portrait photographer, Marilyn Sholin, when both of us were teaching classes at the Golden Gate School. Impressed by her wonderful images, we talked about business every chance we could that week.


Finding Clients
Creating Community (posted December 2007)
Building your creative community turns out to be one of the most important aspects of being a creative professional. This is not any kind of hard-sell promotion. It is the development of professional connections and relationships on a personal level.



Finding Clients
> Marketing & Self Promotion-posted for July
Sales Strategies
> Web site as Portfolio: Interview with liveBooks
Pricing & Negotiating Skills
> How to Get Paid What You Want (posted for October 2008)
Time & Stress Management
> Recharging Your Creative Energy (posted July 2007)
Managing Client Relations
> Who Owns Your Work?
Publicity and Networking
> Getting To Know You Publicity For Self-Promotion
Direct Mail and Advertising
> Can Email Marketing Work for You?
Marketing on The Internet
> Update on The Information Highway
Marketing & Business Update
> "Making a Difference"

 

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