@StefanGBucher @WithinTheFold

Ideas for Self-Promotion

Check it out! Within the Fold is a design community that produces affordable, high-quality black & white t-shirts, I just got my first one from @StefanGBucher. Great idea for business marketing and self-promotion, http://withinthefold.com/ BTW, please pardon the non-professional photo, the shirt came with instructions to post a “selfie” on Twitter! Anyone know a photographer??

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“Getting Paid” Business Trends @ShutterbugMag

I have written many times on this topic but here we have case study material presented by Paul S. Bartholomew, Kimberly Davis, Paul Nurnberg and Jim Roof…many thanks to them and to all my new subscribers – enjoy! http://www.shutterbug.com/content/how-get-paid-what-you%E2%80%99re-worth-photographer-taking-charge-what-charge-your-photo-services

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“Giving Back” – Business Trends @Shutterbug.com

This is my favorite topic and currently my Business Trends column post on www.shutterbug.com. The article is “How To Help Others (While Helping Yourself)” and talks about donating your services to non-profit and charity organizations. I talk with four photographers about how this works for them (and can work for you). Thank you AGAIN to: Luke Copping,

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Recharging Your Creativity

This is the perfect time of year to stop and reflect: where have you been? Where are you going? How do you get there in one piece? One thing for certain, you will not make it on an “empty tank” so we asked an eclectic and diverse group of creative professionals to share their tips

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Photographers! Why You Need To Join…

I never thought of myself as much of a “joiner” until I attended my first professional association meeting. By the end of the evening I signed up on the spot to join. I was informed, energized, interacting with my peers – and the brand new recording secretary on the chapter’s board! I never looked back

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Still Self-Conscious about Self-Promotion?

“Our deepest fear is not that we are inadequate. Our deepest fear is that we are powerful beyond measure. It is our light, not our darkness, that most frightens us. We ask ourselves, who am I to be brilliant, gorgeous, talented and fabulous?  Your playing small doesn’t serve the world. There’s nothing enlightened about shrinking

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What Your Clients Really Want!

Technical ability is assumed in today’s marketplace for creative services. It is seen clearly in your work, but there are a lot of technically competent professionals available! How do you know what clients are really looking for when they hire?  Try out these hiring factors on your work and make sure they are represented in

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What Is YOUR Marketing Message?

Creative professionals often use the terms direction and marketing message interchangeably. It may also be called target your market but all three terms mean finding new clients and new revenues. In today’s economy it has become a normal business practice to target more than one market for your services. In order to identify a marketing

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